Elevating Engagement
Uncommon Strategies for Creating a Thriving Member Community
Available from Your Favorite Bookseller
Outside the United States? Click here to find Elevating Engagement at your favorite online bookseller.
This book is like a map of our member’s thoughts and feelings as they travel through their journey.
Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community reveals hundreds of ways to help members engage with others in their community and with you at each stage of their member journey.
Perfect for staff or volunteers of all sizes and types of trade and professional associations. This book is not just for those interested in growing membership (although there are many great membership insights) – strategies span event engagement, content development, organizational strategy, online community management, marketing, innovation, volunteer recruitment, technology, and more.
“Amanda Lea Kaiser has taken the mystery out of driving member engagement using community-centered thinking. Kaiser expertly outlines what to do to ensure great member experiences and what it takes to empower members to do more than just pay their dues. This is a must-read for association leaders and membership professionals.”
Marjorie Anderson
Director of Community, Product School
Founder, Community by Association
Kind Words
“Experiences have always been important, but today they are essential. In Elevating Engagement, Amanda Lea Kaiser guides us through the six stages of member engagement using her expert observations, tried-and-true tips, and relatable examples. If you work or volunteer for an association, I highly recommend adding this book to your must-read list.”
Sheri Jacobs, CEO and President
Avenue M Group
Author of Pivot Point:
Reshaping Your Business
When It Matters Most
“Elevating Engagement provides a step-by-step guide to creating and enhancing member connection. From the simplest ideas to the most complex strategies, Amanda Lea Kaiser has written a definitive guide for all association professionals.”
Mary Byers
Author, Race for Relevance:
5 Radical Changes for Associations
“Amanda Lea Kaiser is a keen observer of what true member engagement looks like and the subtle forces that drive it. This book is chock-full of practical advice on how to capture your members’ attention and keep them coming back for more. It belongs on every association leader’s shelf!”
Maddie Grant, Digital Strategist
Author of The Non-Obvious Guide to Employee Engagement
“A huge thank you to Amanda for presenting at our book club! It was one of the most engaging and informative discussions I have participated in. I highly recommend her book Elevating Engagement.”
Ann Link, CAE, Association Executive
Nonprofit Leader Driving Growth and Engagement
“Amanda Lea Kaiser is a keen observer of what true member engagement looks like and the subtle forces that drive it. This book is chock-full of practical advice on how to capture your members’ attention and keep them coming back for more. It belongs on every association leader’s shelf!”
Maddie Grant, Digital Strategist
Author of The Non-Obvious Guide to Employee Engagement
“Amanda Lea Kaiser is a keen observer of what true member engagement looks like and the subtle forces that drive it. This book is chock-full of practical advice on how to capture your members’ attention and keep them coming back for more. It belongs on every association leader’s shelf!”
Maddie Grant, Digital Strategist
Author of The Non-Obvious Guide to Employee Engagement
“I finished Elevating Engagement and immediately started reading it again, this time scribbling madly in a notebook to capture all the ideas that it sparked in me. I can tell that Amanda Lea Kaiser’s thought leadership is going to have a major influence on what it means to run inclusive and welcoming associations that foster true belonging. I hope so—because the world will be a better place for it.”
Arianna Rehak, CEO and Co-Founder
Matchbox Virtual Media
