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The Secret to Attracting New Members
Marketing, advertising, emails, and social media might get you more new members. And there’s another tactic that will likely get you the MOST new members.
Everything Eventually Loses Its Shine
Like bridges, buildings, and roads decay over time, so do processes and programs.
The Rocky Future of Membership
The nature of member engagement is changing. In some associations, metrics are declining; in others, energy is down. But a new focus can help boost member, attendee, and volunteer engagement.
Are You Time Starved? Here Are a Few Ideas for You
Let’s uncover as many no/low-time engagement tactics as possible. Here are a few to get you started!
Can You Really Measure Soft Fluffy Engagement?
Are our usual ‘hard metics’ up to the task of measuring something as emotional as engagement?
Chief Experience Officers Out in the Wild
As we take on the new role of Chief Experience Officer, let’s see how others do it.
You Are Not Imagining It, Engagement Is Getting Harder
Time is speeding along. We are all getting busier. Every day it is harder and harder for people to engage.
Turn Transactions Into Opportunities for Connection
I just invited you to become a Chief Experience Officer. Now, here’s where you start.
The Association Community Needs More Chief Experience Officers
The association industry needs more Chief Experience Officers—we need YOU!
Experiences Before Value Equals Engagement
The counterintuitive way to engage members now and into the future.
Ought to Do Versus Want to Do
An unconventional way to make room for the things that really matter.
First Impressions are Memorable
First impressions prime members for engagement, and they are memorable, even decades later.
The Real Reason Members Lean Out
Many members would never tell you this, but they stop engaging when they see a warning sign like this.
Welcome Webinars Are Out, and Virtual Orientation Events Are In!
How to make your welcome webinar super engaging, memorable, and fun!
Are Onboarding Emails a Thorn in Your Side?
Three ways to create super engaging onboarding emails for your new members.
New Member Engagement is Getting Responsive
The New Member Engagement Study uncovered some new trends. Many associations are shifting away from one-size-fits-all tactics.
How to Get Potential Volunteers More Invested
When potential volunteers are very busy, we need new strategies to engage them.
Engaging Despite Our Member's Busy Schedules
Our efforts to engage members must start to shift to accommodate ultra-busy schedules.
Member Experience: Associations’ New Blueprint for Engagement
Members don’t just think but also feel about their membership. This is the future of associations.
There is a New Member Engagement Plan for Every Association
Find just the right combination and quantity of new member onboarding strategies for your specific association and members.