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Our Approach to Membership Needs Something Radically Different
Most organizations, and when I say “organizations,” I mean ALL organizations, for-profit, non-profit, and governments, are not focusing on a critical element that leads to engagement.
Have I ever told you my hat story?
Do you like hats? Well, we wear these two hats every day, and the problem is when we take off one, we forget about the other.
What People Really Remember
People tend not to remember the value, facts, or what was said exactly—but they do remember how they felt as they decided to engage.
Lessons In Engagement Are Everywhere
What Little League snack stands can teach us about engagement, value, and innovation.
The Association Community Needs More Chief Experience Officers
The association industry needs more Chief Experience Officers—we need YOU!