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Our Approach to Membership Needs Something Radically Different
Most organizations, and when I say “organizations,” I mean ALL organizations, for-profit, non-profit, and governments, are not focusing on a critical element that leads to engagement.
The Secret to Attracting New Members
Marketing, advertising, emails, and social media might get you more new members. And there’s another tactic that will likely get you the MOST new members.
How Do You Know How Exhibitors Want to Engage?
What kind of ROI are exhibitors looking for?
Scaling New Member Engagement - Part 2
More ideas for warmly welcoming each member (especially when you have many members joining at once.)
Scaling New Member Engagement
How do we help each member feel not like they joined with 1,000 other people but like they are the only ones who joined today?
The Secret for Winning Back Your Long-Time Members
Do you see engagement trail off for your long-time members? This is common, but it doesn’t have to be this way.
How Do You Engage Introverts?
Are you having a hard time engaging your more introverted members? Here’s are some ideas that may spark your imagination.
How to Engage New Members Virtually
More ways to engage one of your most crucial member segments—new members.
Are Your Exhibitors Engaging Enough?
You need to engage exhibitors, and one way to do that is by helping them get a great ROI while they are exhibiting at your event and provide a great attendee experience while they are at it.
Have I ever told you my hat story?
Do you like hats? Well, we wear these two hats every day, and the problem is when we take off one, we forget about the other.
What People Really Remember
People tend not to remember the value, facts, or what was said exactly—but they do remember how they felt as they decided to engage.
8 Must-Read Newsletters for Association Leaders
Here’s what association professionals are reading now.
Are People Becoming Too Busy to Engage?
There’s a busyness epidemic, and it is impacting engagement.
Do We Really Know How Members Feel?
This question was asked during a recent conference and why it is so critical.
Are You Doing Data Right?
Some market research is more helpful than other market research. Here’s how to get started on the right path.
Everything Eventually Loses Its Shine
Like bridges, buildings, and roads decay over time, so do processes and programs.